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Stagiaire Marketing RSE des Produits U

Coopérative U France Added on Jun 11, 2026
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Ce stage vous place au cœur de la stratégie de l’offre chez Coopérative U, où vous accompagnerez la définition et le déploiement de produits de grande consommation plus responsables. Vous participerez activement à l’analyse de données extra-financières pour transformer des indicateurs techniques en leviers marketing concrets, tout en assurant une veille concurrentielle sur les tendances durables du secteur.

L’enjeu est de taille : il s’agit de garantir que les engagements de l’enseigne se traduisent par des améliorations tangibles sur les étagères. En travaillant sur la structuration des indicateurs de l’offre responsable, vous aidez à rendre la consommation durable accessible à tous, renforçant ainsi la souveraineté alimentaire portée par la coopérative.

Ce poste convient idéalement à un étudiant en fin d’études issu d’un cursus ingénieur agroalimentaire ou d’une école de commerce avec une spécialisation RSE, doté d’une forte aisance avec les données chiffrées.

Job FAQs

What are the main missions and responsibilities of this role?

The intern will support the Marketing Manager in defining the roadmap for responsible products under the U brand. This includes analyzing the environmental and social characteristics of existing ranges to identify areas for improvement. You will be responsible for tracking CSR indicators, producing synthesis reports for the marketing categories, and proposing strategic action plans. Additionally, you will perform technical and competitive monitoring to keep the brand at the forefront of sustainable retail trends.

Key learning opportunities for this job

You will gain a deep understanding of how a large-scale retailer integrates ESG performance into its core product offering. This role provides practical experience in eco-design, life cycle thinking, and sustainable marketing strategies. Furthermore, you will learn to navigate the French regulatory environment regarding food labeling and environmental claims while developing strong analytical skills by processing large sets of extra-financial data.

How does the ideal candidate look like (experience, skills)?

We are looking for a student in their final year of a Master’s degree, either in management or agricultural engineering, with a clear focus on sustainable development. A first experience in retail or the food industry is a distinct advantage. You must be proficient in data analysis tools (advanced Excel) and possess the ability to synthesize complex information into clear, actionable marketing insights. A proactive attitude and genuine interest in the cooperative business model are essential.

Advice to stand out and make a successful application

Highlight your ability to bridge the gap between technical environmental data and consumer-facing marketing messages. Be prepared to discuss your knowledge of current challenges in the French retail sector, such as the Eco-score or supply chain transparency. Showcasing projects where you have demonstrated analytical rigor and an ability to work autonomously on complex subjects will help you stand out during the selection process.

What aspects of the company's sustainability is this role likely to focus on?

The role focuses primarily on product sustainability and responsible sourcing. This includes initiatives to reduce plastic packaging, improve the nutritional profile of private labels, and ensure fair partnerships with local producers. It also touches upon consumer transparency, helping shoppers make more informed choices through better labeling and more honest, data-driven communication about the impact of the products they buy.

What are the main challenges someone in this role might face?

The main challenge involves prioritizing impact across a massive catalog of products. You will need to determine which categories offer the greatest social or environmental leverage and align these improvements with commercial constraints. Maintaining data accuracy across multiple stakeholders is also critical; you will need to be meticulous in your reporting to ensure that the brand's sustainability claims are always verifiable and robust.

How could a typical day look like for someone in this position?

A typical day might begin with an analysis of carbon footprint data for a specific range of private-label goods, followed by a meeting with Category Managers to discuss sustainable packaging innovations. In the afternoon, you might work on a market study of sustainable trends or draft a synthesis paper on new regulations for an internal committee, finishing the day by updating the RSE performance dashboard for the marketing department.

What are the opportunities for professional growth and development in this role?

This internship acts as a springboard for CSR Project Manager or Sustainable Marketing roles within the retail sector. You will build a professional network within one of France’s largest food distributors. Coopérative U values internal talent, and successful interns are often considered for permanent positions or long-term projects following their graduation, especially as the demand for sustainability expertise continues to grow.

The main stakeholders you might be interacting with

You will work closely with the Brand Marketing team and the national CSR department. Your findings will also support Category Managers in their negotiation and selection processes. External interactions might include professional associations or NGOs involved in food standards, ensuring that Coopérative U remains aligned with the highest industry benchmarks for responsibility.

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